This review is about who your website brings in. We went through the site, your search rankings and your reviews. The main findings: your 30 monthly Google visits nearly all come from one search, "solar panels kerry", and five different pages on your own site compete for it, your homepage twice, a dedicated Kerry page, an installation page and a Castleisland page. Meanwhile you've built real, healthy pages for towns across Cork, Kerry and Limerick, and every one of them brings in zero visits on its own. It's all detailed below, with what to do about each one.
Your site ranks for 79 searches and brings 30 visits a month. Almost all of it, 27 visits, is one search, "solar panels kerry". Here's the problem hiding inside that one search, and what happens to your other twenty town pages.
| What people Google | People / month | Your situation | |
|---|---|---|---|
| solar panels kerry | 210 | Shows in Google's map-style results as well as a numbered ranking. | Map + 6th |
| solar panels kerry | 210 | Your dedicated /kerry/ page. 28th, well behind the homepage. | 28th |
| solar panels kerry | 210 | Your installation page. 55th, competing for the same phrase. | 55th |
| solar panels kerry | 210 | Your Castleisland page. 74th, same phrase again. | 74th |
| solar panels cork | 880 | Your real Cork page exists. 59th, zero measurable traffic. | 59th |
| solar panels limerick | 260 | Your real Limerick page exists. 51st, zero measurable traffic. | 51st |
You've already done the hard part: real pages for Castleisland, Bantry, Killarney, Dingle, Limerick, Cork and more than a dozen other towns, all live and healthy. The problem is aim, not effort. Five different pages compete for the one search that works, and the other twenty pages have nothing pointing visitors or Google toward them at all.
None of this is a design problem. The site already has a real aerial photo, real testimonials with names and an owner reply, and a working review widget. This is steady monthly work: deciding which page owns each search, and giving your twenty town pages a reason for Google to notice them.
Each fix below is ready to hand to whoever manages the site.
Start at the top. The first two blocks are edits. The bottom block is the monthly work that moves the numbers.
Here's the sum in its plain parts. The Cork and Limerick pages you've already built cover searches worth around 1,100 people a month between them, and both currently sit on page five or six. Add Kerry's own 210 a month, split five ways today, and the searches in this report add up to around 1,300 people a month. You know how many of those searches turn into a job for you, and what a job is worth. That's the sum worth doing on your side.
Every month the five-way split on "solar panels kerry" continues is a month where your Cork and Limerick pages, real, live, ready to rank, sit exactly where they are now: built, and invisible.